HELEN Swift is a self-confessed fashion addict.
She also has a very addictive personality which is highly infectious.
While studying fashion design, Helen began working in the designer consignment industry and after finishing the three-year design course, quickly realised that her passion really lay in designer consignments.
With well over 10 years in the industry, Helen Swift Designer Consignments has finally opened on Station Street in Cottesloe.
“It’s like a dream come true. I pride myself on knowing exactly what my customer wants,” she said.
“I don’t want clients to have to go searching through the racks for a ‘diamond’. That’s my job.
“You will only find ‘diamond after diamond’ hanging on my racks.”
Designer consignment simply means you can bring in the designer-label dress, bag or accessories that you have only worn once, not at all or no longer need, and get an appraisal of its resell value, while at the same time earning a bit of cash for your trouble.
One of the things Swift loves most about the designer consignment industry is that every day is a new adventure, never knowing who or what is about to walk through the door, whether it is the most sought-after Chanel 2.55 or the latest Louboutins.
This is why it is also an amazing experience for the customer, because each day there will be some new goodie that wasn’t there yesterday.
Some of the labels available are Akira, Ungaro, Versace, Mark Jacobs, Ralph Lauren and Gucci.